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We offer a range of search engine
optimization and directory ranking services to improve your ranking in
the search engines and increase the traffic to your web site.
Web site analysis and strategy
development
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Generate a complete report on the
current standing of your web site's search engine and directory
rankings for primary keywords and keyword phrases. |
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Selection and content review of
web pages to be included in the initial optimization effort. |
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Identify HTML code and page
conditions that may cause spiders to remove the site from the index
due to unintentional spamming. |
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Implement a link popularity
strategy and implementation plan. |
Optimization Implementation
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Creating or editing meta tags and
title tags of existing pages. |
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Page layout structure changes and
HTML code optimization. |
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Create copy and templates for
content-rich doorway pages. |
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Integrate and link content-rich
doorway pages into the main web site. |
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Submission of the web site and
doorway pages to the main search engines |
Search Engine Ranking Maintenance
Once your site has been indexed and
your pages have achieved top ranking in the major search engines they
maintain their positions for a long time. However, pages may also
decline in positions quickly or get dropped completely from the
listing. To maintain top ranking positions once they have been
established we have developed the Search Engine Ranking Maintenance
Service. This service includes:
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Monthly monitoring of ranking
(rankings report). |
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Optimization and re-submission of
any pages dropped from the search engine index. |
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Development and submission of
content-rich doorway pages for highly competitive keyword phrases. |
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Monitoring of search engine
business activities such as strategic alliances, joint ventures, new
business models and how they may effect search engine positioning
strategies. |
Directories
Directories employ real human beings
to review web site submissions. Key to achieving top ranking positions
is to compose a title and description that will be accepted without
alteration by the editor and includes the most important keywords and
keyword phrases you want your site to be found for.
We optimize and submit web sites to
all major directories.
Directory optimization and
submission includes the following:
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Generate a complete report on the
current standing of your web site's directory ranking for primary
keywords and keyword phrases. |
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Select primary keywords and/or
keyword phrases. |
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Compose titles and site
descriptions. |
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Submit web site URL to the most
appropriate categories in the main directories |
Search Engine and Directory
Advertising
Search engine advertising is
highly-targeted advertising in the form of sponsored links or a small
ads that appear on the search result pages for keyword phrases you buy
or at the top of category pages in a human-compiled directories such
as Yahoo.
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